The Saphir Group collection includes more than 50 manufacturers from more than 28 countries of the world, including world famous brands: Louis Roederer, Faustino, Laurent Perrier, Taittinger, Frescobaldi, Chateau Miraval, Mondoro, Guigal, Vega Sicilia, Campari Group, Peter Mertes and many others legendary brands.
Saphir Group is one of the leading importers of premium spirits from around the world. The portfolio includes prestigious brands, including both international operators and independent family houses.
The Saphir Group’s arsenal includes truly world-class brands in the field of brewing. Such well-known brands as “Heineken”, “Efes” have firmly established their positions in the market of Uzbekistan.
AB InBev Efes has 11 breweries in Russia in Vladivostok (Primorsky Krai), Volzhsky (Volgograd Region), Ivanovo (Ivanovo Region), Kazan (Republic of Tatarstan), Kaluga (Kaluga Region), Klin (Moscow Region), Novosibirsk (Novosibirsk Region). ), Omsk (Omsk region), Saransk (Republic of Mordovia), Ulyanovsk (Ulyanovsk region), Ufa (Republic of Bashkortostan) and three malting complexes in Kazan, Omsk and Saransk.
On the territory of Ukraine, the company has 3 breweries: in Chernigov, Nikolaev, Kharkov.
The company's brand portfolio consists of more than 75 well-known brands. The main brands of beer represented in Russia are BUD (“BAA”), BUD Alcohol Free (“BAA Non-Alcoholic”), Spaten (“Spaten”), Corona Extra (“Crown Extra”), Velkopopovický Kozel (“Velkopopovitsky goat”), Hoegaarden ("Hugarden"), "Old Melnik from the Barrel", "Klinskoye", "Polar Bear" and others. At the moment, AB InBev Efes is one of the leaders in the brewing market in Russia and Ukraine.
We dream big. We are building a profitable and fast growing company. Our main strength is our people. We give real talents the opportunity to maximize their potential and receive a decent reward. These are the people who achieve outstanding results and change the business for the better. We select, develop and highly value people who can become better than us. We are judged by the level of professionalism and socio-cultural diversity of our teams.
We are a company of owners. We take the results as our own, demonstrating leadership by example. We never rest on our laurels. We embrace change, take reasonable risks, and learn from our own mistakes. The interests of the consumer are paramount. We follow them, thereby ensuring the stable growth of the company.
We strive to be the best partner for our clients, who are the link between us and our consumers.
We believe in common sense and simplicity of solutions. In our work, we strive for the highest standards and efficiency in everything we do, always taking into account the interests of our customers and consumers. We manage costs effectively by channeling the saved resources into our revenue growth. We are not looking for workarounds. Honesty, hard work, quality and responsibility are the foundation of our company and its reputation.
History of the company
Efes Kazakhstan occupies a leading position in the beer market of Kazakhstan. The company is part of the multinational beverage group Efes Beer Group, which consists of 34 companies specializing in the production and sale of beer and soft drinks in Turkey, Eastern Europe and the CIS countries, as well as in the production of malt and hops. Efes Beer Group leads the beer market in Turkey, and also has its own breweries in Eastern Europe and the CIS countries.
1997
Efes Beer Group is one of the first investors in Kazakhstan. In 1997, Efes Beer Group privatized and then carried out a complete reconstruction of the Kolos Karaganda brewery, on the basis of which Efes Kazakhstan was created.
2002
During the multi-stage process of reconstruction of the Karaganda plant, outdated equipment was replaced with modern equipment. As a result of investments, the Karaganda plant already in 2002 reached the maximum output of 44 million liters.
2001 - 2003
The high demand for the company's products and the attractiveness of the market in the southern region, as well as export plans, formed the basis for the company's decision to open a second production. As part of the expansion of production capacity in 2001, construction began on a new brewery in the Almaty region.
The official opening of the new branch - the Almaty plant of the Efes Kazakhstan company - took place on August 26, 2003 with the participation of Nursultan Nazarbayev, President of the Republic of Kazakhstan.
Currently
At the moment, the company owns 3 breweries, two of them in the Almaty region and one in the city of Karaganda. The enterprise provides more than 900 jobs.
The company represents a number of beer brands on the beer market of Kazakhstan, corresponding to different market segments: Efes Pilsener, Karaganda, Kruzhka Svezhego, Bely Medved, Lyubitelskoye, Zhigulevskoye, Bavaria, Amsterdam Navigator, Grolsch, Miller Genuine Draft , Peroni Nastro Azzurro, Velkopopovický Kozel, Pilsner Urquell.
The main factors for the growth of Efes Kazakhstan are investments in production, the introduction of modern brewing technologies, competent brand portfolio management, as well as a developed distribution system.
The Saphir Group company satisfies the needs of its customers not only in the field of alcoholic products, but also replenished the portfolio with exquisite Italian coffee “ILLY”. This brand has won the love and devotion of local gourmets due to its unique and inimitable taste.
The Saphir Group is one of the leading importers of premium cigars from around the world. The portfolio includes prestigious brands, including both international operators and independent family houses.